Search engines that don’t profile users exist — they just take a few queries to feel right.

The most popular and easiest to use privacy-conscious search engine, DuckDuckGo is funded by advertising but does not track its users. It is based in the USA.

Why consider the swap

If you currently rely on Google Search and want more control over data, lower long-term costs, or a privacy-friendly licensing model, DuckDuckGo covers most of the same ground.

What you trade off

Most privacy-friendly alternatives require more setup than their commercial counterparts and may lag on polish, mobile apps, or ecosystem integrations. Check the project’s documentation for current feature parity with Google Search before committing.

Where to start

• Project page: DuckDuckGo
• Comparison reference: Google Search

This recommendation is indexed from switching.software. Read their full project notes for the latest changes.