Website Statistics alternatives are worth considering when the incumbent gets expensive, restrictive, or invasive.

Plausible is a very simple and privacy-friendly analytics software. It is fully open source and can be tried 30 days for free.

Why consider the swap

If you currently rely on Google Analytics and want more control over data, lower long-term costs, or a privacy-friendly licensing model, Plausible Analytics covers most of the same ground.

What you trade off

Most privacy-friendly alternatives require more setup than their commercial counterparts and may lag on polish, mobile apps, or ecosystem integrations. Check the project’s documentation for current feature parity with Google Analytics before committing.

Where to start

• Project page: Plausible Analytics
• Comparison reference: Google Analytics

This recommendation is indexed from switching.software. Read their full project notes for the latest changes.